ASR/crossroads


Due to our hectic schedules, BambooSK8 (Geoff, Martin, Aaron, Jeff and Bri) only got to spend 1 day at ASR/crossroads this year, but 1 day is really all you need. Everything is still shrinking as business is declining for most companies, but I will say this – everyone looked good and happy unlike the prior ASR’s. Things were more upbeat for sure and our interns had a good time learning more about the role of trade shows. Crossroads was moved this year to the parking lot across from the convention center and the energy was definitely better by keeping the skate crowd together, although I didn’t see much business going on..nor a whole lot of skating for that matter. We chatted with many old friends, a few international distributors, and some legends like Christian Hosoi. I’m actually glad we didn’t do a booth this year, because all we had to do was walk around with our bamboo skateboards and people came up to us to learn more. Still, an enormous amount of respect given to us for our decks, so thank you skateboard community for being more loving towards the green. Overall, nothing really new product-wise, but I’m still waiting for some new technology (social media or application) to be incorporated that advances the skate community and inspires them into the new decade. 13 million skateboards in the USA but where are they all at? I don’t see them on the Internet as much… I don’t see them twittering… Myspace is dead… magazine subscriptions are declining… so who will lead the way down the yellow brick skateboard road?

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